Core Grawu:
1. Mushini weDoll unoita sei kuti vanhu varege kumisa nhanho nhanho?
2. Ndedzipi zvikamu zvitatu zveDoll muchina muChina?
3. Zvinogoneka 'kurara pasi uye kuwana mari "nekuita muchina wedhori?
Kuti utenge nyanzvi yekubatira plush toy yakakosha 50-60 yuan ine anopfuura 300 yuan inogona kunge iri dambudziko rehubongo kune vanhu vazhinji.
Asi kana iwe ukapedza 300 yuan uchitamba pane doll muchina wezuva remasikati uye chete kubata chidhori, vanhu vanongotaura kuti hausi hunyanzvi kana kuti une rombo rakanaka.
Muchina weDoll ndiye "opium yemweya" yevanhu vanorarama. Kubva kune vekare kusvika kune vadiki, vanhu vashoma vanogona kuramba kushuva kubata chidhori zvinobudirira. Sebhizinesi iro vanhu vazhinji vanofunga se "guta rimwe chete uye zviuru gumi nezviuru", Doll muchina unokwira sei muChina? Unogona Kuita Muchina weDoll "ita mari yakarara pasi"?
Kuzvarwa kweDoll muchina kunodzokera kuUnited States mukutanga kwezana ramakore rechi20. Iyo yekuvaraidza "yakazvimirira" yakavakirwa pane iyo Steam Excavator yakatanga kuoneka, kubvumira vana kuti vawane pipi neyekushandisa shoveri rudzi kana claw mhando zvishandiso zvakazvimirira.
Zvishoma nezvishoma, pipi inonyorera yakanatswa yakamuka mumachina anobata, uye vatori vechikamu vakatanga kuwedzera kuvana kuenda kune vakuru. Iwo mapepa akawedzerawo kubva pipi pakutanga kusvika kune zvidiki zvezuva nezuva zvinodikanwa zvezuva nezuva uye zvimwe zvinhu zvakakwirira.
Nekushandiswa kwezvinhu zvakakwirira-zvakakosha mubairo mubato wemubhadharo, zvivakwa zvavo zvekufungidzira zvinosimba uye zvakasimba. Gare gare, vatengesi vakatanga kuunza mari yekubata mubairo mumasino uye kuisa mari uye machipisi mavari. Iyi tsika yakakurumidza kuve yakakurumbira kusvika 1951, apo zvishandiso zvakadaro zvakarambidzwa nemutemo uye zvakanyangarika mumusika.
Muma1960s uye 1970s, nekuda kwekutsvagisa kweArcade Market, Vagadziri vemitambo yeJapan vakatanga kutsvaga nzira yekuchinja uye vakatarisa pamutsipa wemubairo wekubata. Kwakatenderedza 1980, pane yeVaEvha yehupfumi hweJapan, huwandu hukuru hwekutamba kwematoyi aive asina kugona. Vanhu vakatanga kuisa matoyi aya phongwe muMuchina wekubata, uye zvidhori zvakatanga kutsiva zvidhori sezvinoonekwa zvakanyanya.
Muna 1985, Sega, mugadziri wechiJapan, akagadzira bhatani rakaburitsa maviri claw graw. Muchina uyu, unonzi "Ufo Coccher", zvaive nyore kushanda, zvakachipa, uye kubata nemaziso. Pakangotangwa, zvakarumbidzwa zvikuru. Kubva ipapo, muchina wekudya wakapararira muAsia muJapan.
Yekutanga kumira kweDoll kupinda China yaive Taiwan. Muma1990, vamwe vagadziri veTaiwan vaimbogadzira tekinoroji yezvidhori kubva kuJapan, vakakwezva nehurongwa hwekugadzirisa nekuvhura, seta mafekitori muPanyu, GuangDong. Inotungamirirwa neindasitiri yekugadzira, madhora akapindawo musika wekunyomba.
Zvinoenderana neiyo Statistical Data yeIDG, panopera 2017, huwandu hwemaguta emamiriyoni maviri emadhora apfuura, uye saizi yemusika yakadarika 60 .
Matanho Matatu, Kukura kweChina nhoroondo yemuchina wemwana
Parizvino, kukudziridzwa kweDoll muchina muChina kwaipfeka nguva dzinoverengeka.
Nenguva 1.0, kureva kuti, nguva isati yasvika
Panguva ino, muchina weDoll aive mune imwe fomu. Nekuti muchina wacho wacho waizivikanwa nekuunganidzwa kubva kuTaiwan, mutengo wakange wakakwira, uye muchina wacho wacho wacho wacho wacho waizvidzivirira pakuchengetedza bhuku. Yakanga inonyanya kushandiswa sechigadzirwa kukwezva vashandisi vechikadzi muVhidhiyo Game guta, iyo yaive yeiyo yakakosha vanhu chikamu.
Munguva ye2,0, Izita 2015-2017, musika weDoll muchina wakapinda padanho rekusimudzira nekukurumidza, kusanganisira matatu node:
Kutanga, kusimudza kwese kwekurambidzwa kwekutengesa kwemutambo wemutambo. Shanduko yebumbiro yakaunza mikana mitsva yevatadzi. Kubva muna 2015, Doll Machina Kugadzira indasitiri muPanyu inoshanduka kubva kugungano kuti dziongororwe nekuvandudzwa. Vagadziri vakaunganidza tekinoroji vakamanikidza pakugadzira, vachiumba dhizi rakawanda muchina muchina weChinamiles inace.
Chechipiri, mushure megore rekutanga rekubhadhara kwenhare muna 2014, iyo offline application mamiriro enhare yekubhadhara mbozha muDoll. Munguva yakapfuura, madhora akaganhurirwa mari yemari yakashanda, ine maitiro ekuchengetera uye kutevedzana kwakaremerwa nekuchengetedza bhuku.
Iko kubuda kwenharembozha kunoita kuti iyo doll muchina ubvise maitiro emari yekuchinjana. Kune vatengi, zvakanaka kuti utarise nharembozha uye recharge online, uku tichideredza kumanikidzwa kwebhuku remanyoro.
Yetatu, kubuda kwerudzi ruri kure uye basa rekutonga. Nekushandisa kwekubhadhara kwenhare, manejimendi uye kutonga kwemadhora anotarisana nezvinodiwa zvepamusoro. Remote Kuisa Kutaura, Inventory (nhamba yeMadhora) Management uye mamwe mabasa akatanga kuenda online, uye zvidhori zvakatanga kuchinja kubva kuguva yekugadzira kune yakangwara nguva.
Panguva ino, pasi pemamiriro ezvinhu epasi mutengo uye zviri nani ruzivo, muchina weDoll wakakwanisa kusiya nzvimbo yemagetsi emafuta uye isa mateya ekutenga, maCinemas nemaresitorendi, uye akapinda mukuwedzera kwekumhanya pamwe nekuwedzera kwetraffic Kudzorera kunze kwenyika uye zvakaringana varaidzo.
Mune iyo 3.0 Era, ndiko kuti, mushure me 2017, iyo Doll muchina wakavhiringidzwa kusimudzira nzira, tekinoroji uye zvemukati.
Kukura kwedzinza rekureba uye basa rekutarisira rakaita kuti vazvitungamirire kwekungoita online. Muna 2017, iyo online inoshambadzira dhizi chirongwa chakabatanidzwa mune imwe chete yekuisa mari. Nepamhepo yekushanda kwepamhepo uye nekumashure tsamba, bata chidhori chave chakanyanya kuve pedyo nehupenyu hwezuva nezuva pasina nguva uye nzvimbo dzekutonga.
Uyezve, kubuda kwezvirongwa zvidiki zvinoita kuti kushanda kwemucheche bata pane term
Nekushanduka kwetsvina yezvinhu zvevanhu kunonwa, muchina wekudya wakaneta sechinhu chidiki uye chakapamhama, uye chakatanga kubatana nehupfumi hwepink uye IP hupfumi. Iyo Doll muchina wave kuita zvekutengesa zvekutengesa kubva pachiteshi chekutengesa. Chimiro cheDoll China Chakatanga Kuve Vakasiyana
Panguva ino, iyo doll muchina wemuchina iri kutarisana nedambudziko rinoshanda: miganhu yakakwirira-yemhando yepamusoro mapoinzi, kukwikwidza kukuru kwemavara, maitiro ekuita nehombodo yekukura?
Kukura kwebhotoro remusika wechiDoll kwemuchina kunobva pane zvakawanda zvikamu, kutanga kwezvose, kusiyidzana kwenzvimbo yekudzokorora uye musika wekuvaraidza.
Sezvo kupinda China kweanopfuura makore makumi matatu, fomu yeDoll muchina haina kuchinja zvakawanda, asi zvirongwa zvitsva zvevaraidzo zvave zvichisingaperi. Mune vhidhiyo yemutambo weguta, kubuda kwemitambo yemimhanzi kwabata pfungwa yevashandisi vechikadzi, apo mapurojekiti ekuvaraidza apera mumwe, uye mini vashandisi.
Kurova kubva pamhepo hakugone kurerutswa. Nekuzivikanwa kwakakwirira kwenharembozha
Mitambo mbozha, live vhidhiyo, mavhidhiyo epfupi, manhamba emunharaunda .... Zvakawanda uye zvimwe zvezvinhu zvakaburitsa hupenyu hwekutamba kwemwana mu 2017 hwashanduka. Sekureva kweiyo yeruzhinji data, nhamba yekuchengetwa kweiyo Doll Kubata Machine ndeye 6% yezuva rinotevera uye chete 1% - 2% zuva rechitatu. Semumwe kuenzanisa, 30% - 35% yemitambo yakajairika mbozhanhare uye 20% - 25% yezuva rechitatu.
Zvinoita sekuti muchina weDoll akasangana nedambudziko rekukura. Maitiro Ekuita Nekuraramisa Nemakwikwi akasimba musango ne "mukuru ane makore" mune ake makumi matatu?
Chitoro chakadaro chinogona kutipa mhinduro: ine avhareji yevanhu vane zviuru zvitanhatu vachipinda muchitoro mazuva ese uye vanopfuura mazana matatu emadhora ekutangira -6 yuan panguva.
Chikonzero chekuseri kweiyi nhevedzano manhamba zvakare nyore, nekuti madhorobha ese anotengeswa muchitoro ichi ari kupisa IP anovhurwa neyakaganhurirwa uye haakwanise kutengwa kunze. Neiyi IP yakatarisana nyoka, mhedzisiro yekuwana zvidhori zvakanyanya kukosha kupfuura varaidzo yekubata mahell.
Izvi zvinonzi "tsika uye varaidzo hazvina kuparadzaniswa". Iyi inzira yakanaka yekuregedza mafani eIP kubhadhara "neyakaunganidza nzira yevaraidzo yekubata maDoll kana vashandisi vemutengi vanoteerera zvakanyanya ku" chitarisiko ".
Saizvozvo, kushanda kweiyi nzira kunotiyeuchidzawo kuti muchina weDoll ane chekuita nekukura kwekukura kwemusango uye "kuita mari yakarara pasi" munguva yakapfuura. Kunyangwe muchimiro, zvemukati kana tekinoroji, iyo Doll Machina Indasitiri yakashandurwa.
Kutumira Nguva: Dec-16-2022